6 Min Read
3 Min Read
If you want truly engaged workers, a factor that correlates with performance outcomes such as profitability, productivity, customer perceptions and retention, you need strategies for picking up on all frequencies.
3 Min Read
Before testifying in front of the House Judiciary Subcommittee on Antitrust, Commercial and Administrative Law via video call, Jeff Bezos was not a popular man. Though rich beyond our wildest dreams, his favorability — according to SJR’s CEO Leaderboard stood at a meager 37%. After his opening remarks, however, this figure jumped to 52%.
5 Min Read
I have deep admiration for the artistry of a great consumer ad. But the bulk of marketing’s work is less visible. Public service announcements, corporate learning materials, social media copy, intracompany emails, nonprofit communications, even the words in the margins of a government form — all these, too, are the work of marketers.
3 Min Read
A new set of challenges arise when engaging a remote workforce in times of stress, but the principles and values that underpin all good management are likely to hold true. We just have to find new ways to put them into practice
1 Min Read
The CEO as a brand is the longtail of a company’s reputation. Our CEO Leaderboard proves that long-held philosophy with quantifiable data. COVID-19 has upended our world, with no corner of life untouched. The pandemic has effectively created a macro-narrative — all industries around the globe are focused on the same thing at the same time.
3 Min Read
The growing momentum around the Black Lives Matter movement is prompting workplaces around the country to make Juneteenth a paid work holiday to celebrate Black history and culture.
7 Min Read
On June 19, SJR for the first time commemorated Juneteenth, joining Twitter, Spotify, Nike and many other U.S. businesses in observing the historic holiday as a paid day off—and as part of an evolution in corporate culture amid the Black Lives Matter movement.
4 Min Read
In recent days, we’ve seen brand after brand put out messages calling for racial equality and condemning hate…but do brands words match their actions? If not, they leave themselves open to public backlash, not to mention damaged employee morale.
How do brands pursue real action over performative allyship? Here are a few areas to concentrate on:
2 Min Read
In conjunction with Axios, SJR recently hosted a discussion around the importance of executive leadership during times of crisis, featuring a chat with our CEO Alexander Jutkowitz and interviews with Larry Merlo of CVS Health and Accenture’s Julie Sweet.
8 Min Read
An assessment of the leadership and values of CEOs during the COVID-19 pandemic. Here’s what we know:
2 Min Read
Copy chief, Clouse notes one of the biggest writing mistakes she see in her role — the use of jargon instead of simple, recognizable terms. Take note:
3 Min Read
The coronavirus outbreak is changing how we work, and faster than anyone anticipated.
4 Min Read
Stuck on a plane with no Wi-Fi to access and no podcasts to listen to, Grapengeter-Rudnick learned that boredom was her gateway to creative freedom.
2 Min Read
How long will this pandemic last? When will we be able to go back into the office? Will we have to wear masks for the rest of our lives?
8 Min Read
This is the age of acceleration. People are walking, talking, working, communicating, and innovating at unprecedented speeds. For brands, acceleration creates an opportunity to be the preferred source of truth for consumers and customers. It creates an opportunity to tell the right story.
5 Min Read
Like a black hole, the internet’s gravitational force can be so powerful that even the strongest-willed among us get pulled in.
4 Min Read
Time discrepancy was once a nuisance for Naomi Barnett.
8 Min Read
Four SJR editors share their thoughts on how they transitioned from newsrooms to content studios and how their newspaper days still motivate their work.
9 Min Read
The author shares his five-year journey on mastering a dish that thrilled him, challenged him, confounded him, rushed him, and used up every ounce of his culinary skill and every second of his time.
1 Min Read
Flipping a fried egg in a pan without compromising its shape and yoke is an exercise in skill.
6 Min Read
For Tom O’Reilly, time was a limited commodity at SXSW. So, too, were tacos.
3 Min Read
Time has treated Mark Pabst’s sextant differently. The sextant, a gift from his uncle, was an instrument of great utility in the past. Today, it remains in his closet, collecting dust from years of negligence.
4 Min Read
We are fascinated by pop-up because they feel like they’re letting us in on a secret.
6 Min Read
How long does it take to create a masterpiece?
3 Min Read
When every second counts, Sophie Mancini wonders if there’s a faster way to accomplish our everyday tasks.
4 Min Read
Creativity is a social process; conversations birth innovations
1 Min Read
Each photo possesses a set of transformative qualities that can that can make a unique impression on every social feed.
5 Min Read
In this interactive piece, we give you the sounds, emotions, and sensations of a regular trip from home that feels anything but.
4 Min Read
The average American spends roughly 700 hours on social media — the same amount of time it takes to read the complete works of Shakespeare.
1 Min Read
The internet swallows up our most precious commodity: Time.