Our take on the trends shaping content.
Since so many company transformations depend on the same emerging technologies, case studies are increasingly interchangeable. Just plug in the company name and the rest is the same: We removed siloes. We established a single source of truth. We built an ecosystem. We helped enable employees to engage in higher-level tasks.
Everything stops in August, right? Clients are picnicking with their families; potential new recruits are bobbing about in the sea; investors and stakeholders are reading novels in the shade. No one is thinking about work in the whole of the Northern Hemisphere. Wrong!