About - Group SJR

SJR is a collective of  artists, writers and thinkers.

Specializing in insights, content creation and audience development, we create experiences worth your time.

Connecting to the right global audience is the greatest challenge marketers face today. SJR was founded with this simple objective in mind: how to connect brands and companies with the right audience, keep it and develop it. Knowledge is the true social currency in today’s world.

Only our custom content creation—original, daily and owned—has the power to authentically build brands, explain complex issues and, most importantly, connect us all.

SJR is a WPP company.

Curiosity, grit and innovation

We constantly seek new ideas and platforms to keep our clients ahead of the curve.

THE STRATEGIC STORYTELLER

The future belongs to the brands and people who tell their own stories to the world. It’s stories, not raw information, that arouse emotion, decode complexity and extend the unique promise of a brand.

OUTSIDE MINDS

Disruption within ourselves. Fresh thinking brings new perspectives to existing client relationships.

Immersion Neuroscience

Discover objective, accurate and predictive information about consumers. Neuroscience more accurately measures engagement.

Penguin Random house studio X SJR

The Penguin Random House Studio @ SJR sits at the convergence of knowledge, offering a dynamic idea exchange partnership and full-service solution.

THE STRATEGIC STORYTELLING  INDEX

Measure the emotional and intellectual magnetism of brand stories

SJR is a collective of artists, writers and thinkers.