Ad Council

Ad Council

Digital/Content Strategy
Creative Direction
Design
Multimedia Production

Working with the Ad Council, we’ve taken on two of the world’s most challenging recent events – Covid-19 and the War in Ukraine – to educate, inform, and drive action. First, our editorial, creative and production teams worked with the White House, Dr. Fauci and several Presidents on everything from masking to vaccinates. Then, we tackled fundraising for the United Nations High Commission on Refugees (UNHCR) to address the current refugee crisis.

In both instances, the work drove significant impact and benefit for individuals, children, and families at home and abroad.

Digital/Content Strategy
Creative Direction
Design
Multimedia Production

I wanted to send a huge note of thanks and gratitude.
We are launching the former Presidents spots tomorrow and can’t thank you enough — what the SJR team did was magical.

- Lisa Sherman, President

In just about six weeks the SJR work drove 1.2 million sessions to the UNHCR campaign site and accounted for 89% of the traffic to their refugee efforts.